Xiaomi’s Big Reveal: It’s Almost 12‑12‑12
In a move that feels like Moscow‑style fireworks, Xiaomi has dropped a calendar date on its Weibo feed: the Xiaomi 12 Series will hit the spotlight on December 28. The teaser comes with none other than China’s sprint king, Su Bingtian, who’s been the company’s brand face since August.
What’s on the dial? Four phones, no “Mi” tag.
- Xiaomi 12 – The baseline champ.
- Xiaomi 12 Pro – Power‑first, always.
- Xiaomi 12 X – A mid‑tier that keeps it affordable.
- Xiaomi 12 Ultra – The flagship for serious photography nerds.
All models will be chock‑full of Qualcomm Snapdragon 8 Gen 1 chips, which should give them a smooth buttery feel. Rumors say they’ll flash hole‑punched displays and triple rear cameras culminating in a 50‑megapixel main sensor. Think high‑res selfies, cinematic video, and the occasional night‑mode low‑light masterpiece.
Why the “Mi” brand no longer? Xiaomi’s decided to ditch the old prefix so that the whole world uses the same name—no more “Mi” misfires, one unified brand. It’s a bit of a bold move, but one that should keep the messaging clear.
That’s the scoop. Stay tuned on December 28 when Xiaomi rolls out the new lineup and you can finally decide if you’re team 12, team 12 Pro, or want to splash the Ultra’s camera to the finish line.
