Target’s Apple In‑Store Expansion: 19 New “Apple at Target” Shops on the Horizon
Guess what? Target is looking to grow its Apple‑in‑store presence by adding 19 additional shops. After fans and shoppers have absolutely loved the current pop‑ups, the retailer wants to give more people the chance to snag the latest iPhone, iPad, or MacBook without leaving the familiar Target aisles.
How It All Began
Back in the day, Target rolled out the first wave of these mini‑Apple shops and christened them “Apple at Target shop‑in‑shop experiences.” Think of it as Apple’s own corner inside a Target store—complete with Apple‑focused product displays and a dedicated sales team.
Meet the Apple‑Trained Tech Consultants
- Apple‑Expert Staff – Target’s tech consultants get extensive Apple training so they can help you choose the right gadget.
- Customer‑First Approach – They’re ready to walk you through features, set up your new device, and answer all your burning questions.
- In‑Store Convenience – Forget jumping from one store to another—everything you need is right at your fingertips.
With the buzz growing, Target’s goal is to keep the good vibes flowing by adding more of these convenient, Apple‑centric experiences across the country.
Target’s Big Apple Boost: Doubling the Apple Store Count
Target’s got a new Apple road map: they’re aiming to inflate their Apple shop roster from 17 to 36 by the end of the year. That’s a 100% jump! The move is all about giving shoppers a richer mix of Apple goodies and making tech access easier than ever.
Why The Hype Is Real
- “Incredible” feedback—customers have been raving about the experience since the first store opened in February.
- Shoppers can now snag any Apple product on Target.com, too, which means no more missed releases.
- New Apple service hubs are on the horizon in Texas, Minnesota, and Florida.
When Will the Shops Pop Up?
The plan is to roll out the new locations gradually, but no exact opening dates have been shared just yet. Stay tuned for updates; the big Apple splash is coming!
