Apple’s New Year Film Resurrects the 90s on the iPhone
Apple’s latest cinematic gem, I Made a Mixtape for You, rolls out this Chinese New Year to remind us how the iPhone can still pack a punch of nostalgia and heart. The clip is all about celebrating love in that dreamy, late‑20th‑century style – think glitter, cassette tapes, and a little sprinkle of magic.
Where the “Shot on iPhone” magic comes from
- Apple’s Shot on iPhone campaign is no less than a visual festival, showcasing the camera’s every‑day wonder.
- Every year, they drop a fresh film that feels like a personal movie‑night, and this season’s entry follows that tradition.
Past New Year classics that still make us grin
- Little Garlic (2024) – a tasty, gentle story that reminded us that even small acts can be legendary.
- Through Five Passes (2023) – a trip through time that had us feeling both old‑school vibes and future‑fancy wonder.
Why the mix tape is so sweet
That title isn’t just a catchy phrase; it’s a reminder that music, memories, and the flawless iPhone camera are bound together. By re‑creating those 90s mixtape moments, Apple is basically saying: “Your phone can still be the soundtrack to your life.”
What’s next?
We’re on tenterhooks to see what Apple’s next visual upload will be. Just like the nostalgic mixtapes of old, we know it’s going to hit the feels while also proving the iPhone is still the ultimate movie‑mixer.
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