Apple TV+ Unveils the Basketball Documentary They Call Me Magic

Apple TV+ Unveils the Basketball Documentary They Call Me Magic

Apple TV+ Drops the Hottest New NBA Doc Trailer

“They Call Me Magic” — Kitty‑The‑Great Unveiled

Apple just released a brand‑new video teaser for its upcoming NBA documentary, titled “They Call Me Magic.”
In less than a minute of footage, you get a quick sneak‑peek at the life of the greatest of them all: the Hall‑of‑Fame legend Earvin “Magic” Johnson.

  • What’s the Doc About?

  • Magic’s MVP moments – from the high‑flying courts of the 1980s to his post‑retirement ventures.
  • A‑list guest stars – the trailer drops a lineup of NBA titans Michael Jordan, Shaquille O’Neal, and NFL‑bro gestures from Snoop Dogg to the Obama‑level authority.
  • Celebrity cameos – expect the likes of LL Cool J, Samuel L. Jackson, and other big names to drop in with commentary gems.
  • The Mini‑Series Breakdown

  • Episode 1The Early Years
  • Episode 2The Rise of Magic
  • Episode 3Transitioning From Player to Legend
  • Episode 4Legacy and Life After the Court
  • Why It’s Already a Buzz

  • Star‑powered narratives: famous athletes and cultural icons share the facts and myths.
  • Feel‑good storytelling: the film’s tone mixes heartfelt moments with a splash of humor—think “Magic’s Flamboyant Haircuts” moments that even Snoop Dope could wink at.
  • Apple TV+ exclusivity: a slick production that’s sure to rev up your binge‑watching stats.
  • Tune in, grab your popcorn, and get ready for a trip down to the Magic‑land, where legends have footwork, flair, and willfully fun jokes.
    Apple TV+ Unveils the Basketball Documentary They Call Me Magic

    They Call Me Magic – A Fresh Spin on a Legendary Life

    What’s Inside the Story?

    “They Call Me Magic” takes viewers on a behind‑the‑scenes tour of Johnson’s journey from a court‑hardened star to a full‑time entrepreneur. We’ll see the origins of his iconic nickname, his seamless pivot into business, the highlights of his on‑court exploits, and the emotional story behind his exit from the league.

    Meet the Crew

    • Dirk Westervelt – Editor who sharpens every frame
    • Rachel Morrison – Cinematographer capturing the raw energy
    • Rick Famuyiwa – Director steering the vision
    Production Powerhouse

    New Shelf Ventures and Apple by XTR co‑produce this feature with Delirio Films and H Wood Media.

    Mark Your Calendar

    The film debuts on Apple TV+ on April 22. Don’t miss the chance to watch a chapter of legendary glory unfold on your screen.