Vatti’s Vow Turns Into a Billion‑Dong Bid: 79 Million Yuan Refunds After France Triumph!
Why a Kitchen Company is Watch‑tuning the World Cup
Vatti Corp Ltd, the Guangdong‑based appliance maker, got its hands on the French national team’s side and promised a massive refund if France won the World Cup. It’s the only time a stove‑seller’s marketing pitch hinged on a football final — and it worked!
The Sweet Deal
- Packaged as the “championship package” (gas stove, water heater, dishwasher), priced up to 16,100 yuan.
- Offer valid from June 1 to July 3.
- Refund up to 79 million yuan if France clinches the title.
The Final Goal
On Sunday, France did exactly that: beating the Croats 4–2 and locking up their second World Cup crown. Vatti’s promise? Delivered.
Refunds and Numbers: How the Numbers Stack Up
Vatti’s spokesperson told us that the refund amount sits nicely in their annual budget and won’t throw a wrench into distribution or profit margins. Yet, the figures buzzed in Chinese social commerce, while the company’s shares saw a notable swing.
Stock‑Market Shenanigans
- Shares dipped over 20% since the tournament kicked off.
- Jumped almost 10% the following day — the biggest one‑day move since the start.
Weibo Goes Wild: The Company‑wide Buzz
On the microblogging platform, Vatti’s refund saga became the top story. Users celebrated the publicity win with dry and witty comments. Here’s what a few looked like:
- “This is the most successful marketing campaign. Almost all media outlets were giving them free exposure after France won.” – Weibo post
- “A mouthful package? More like a big pocket in 2025.” – another user thread
Marketing Win or Dessicated Dilemma?
Some critics pin the massive cost on basically “throwing a money‑pit only to rock the brand shelf.” Others chuckle, saying the exposure was worth far more than the refund cap. Either way, Vatti got a win‑win moment where its name lit up every scroll bar.
Bottom Line: What Happens Next?
- Customers can now file for their refund via the official Weibo microblog.
- Vatti’s wind‑talking about avenir: the next big thing might be a finance‑oriented kitchen blast.
- All eyes are on the brand’s next marketing leaps — will it bet on another sporting win or launch a new tech‑cuisine hybrid?
Stay tuned, and keep those recipes hot — the latest from Vatti may just season your page!
