Singapore’s F1 Party Gets a Sweet Twist
With the Singapore Grand Prix racing into the spotlight, a party dubbed Sky Grande Prix is turning heads for a less conventional reason: the co‑sponsor on its card is none other than Sugarbook, the dating platform that pairs “sugar babies” with older, wealthier suitors.
Where and When?
The event will run from September 12 to 16 inside a chic bar at the Grand Hyatt Singapore, organized by luxury‑lifestyle agency Vanilla Luxury. It’s part of the broader Grand Prix Season Singapore initiative by the Singapore Tourism Board—an umbrella package of festivals, nightlife, and culinary adventures that let locals and visitors enjoy F1 beyond the track.
What’s on the Menu?
- The Fast Lane: Sugarbook’s flagship segment on September 14, where the average guy gets to mingle with the “sugar babies” or scour for a potential sugar daddy.
- Table‑top blackjack with Sugarbook reps, offering a shot of alcohol and the chance for free premium memberships if you’re lucky.
- “Pretty much everything you’d expect at a Gatsby‑style soiree—drinks, dancing, and a line of curious onlookers.”
Why the Sass?
Mr. Darren Chan, the CEO‑founder of Sugarbook, fires back at a recent press release with a cheeky tone: “Get up close and personal with Sugar Babies or meet your next sugar daddy in person at this lavish soirée—buy a drink or two for the sugar babies and dance the night away. After all, girls just want to have funds!”
The Official Seal of Approval? Not Exactly
When the Straits Times asked, Jean Ng, Director of Sports for the Singapore Tourism Board, clarified that the Sky Grande Prix is marketed under the Grand Prix Season Singapore umbrella, but the board did not sponsor or officially support the party. It runs autonomously—organizers secure sponsorships on their own without needing the board’s prior declaration.
Past Concerns & Government Eye‑Balling
Back in 2023, the government’s parliamentary sessions raised eyebrows over Sugarbook’s “sugar baby” recruiting tactics, especially with targeted promotions aimed at undergraduates. Minister Desmond Lee reminded Parliament that law enforcement is watching platforms that match younger users with wealthier adults, and if any exploitation rings through the charter, the police will act.
As the bash kicks off, the moon‑lit sky may glow from the F1 engines, but the buzz around the sugar‑infused event is what’s truly enticing—if you’re into the ‘fast lane’ lifestyle, it might just be a night worth remembering.
