Janice Wong’s Sweet Escape: Softhaus Ice Cream Heaven
Step into Softhaus—where the walls are a riot of pink, orange, blue, and even a splash of cobalt—and discover why Janice Wong is on a quest to make every sweet tooth feel at home.
Why Softhaus is a Must‑Stop
- Bright, Bold, and Beautiful: Every splash of color is a promise that taste will be just as vibrant.
- Inclusive Treats: “I want ice cream for everyone,” Janice says—so no tongue‑tied flavors left out.
- Fun‑Sized Menu: 16 cleverly crafted flavors that dance on your taste buds.
The Flavor Lineup
- Avocado Banana – healthy and surprisingly creamy
- Coconut Lime – tropical with a kick
- Pear Thyme Sorbet – fresh, aromatic, and oddly refreshing
- And dozens more that come with a twist.
Custom Creations
Mix it up with toppings that put a flourish on every scoop:
- Strawberry Popping Boba – kaboom of juicy strawberry moments
- Cotton Candy – sweet cotton clouds for the ultimate fluff
- And a plank of other whimsical options.
So whether you’re a daring dessert adventurer or just love a good frozen treat, Softhaus is your new happy place. It’s not just ice cream—it’s a carefree escape made even sweeter with Janice Wong’s curated flair.
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Sweet Hangout: Why Janice’s Desserts Are the New Party Starter
Picture this: you’re strolling through a bustling market, and the aroma of fresh pastries pulls you like a magnet. Instead of a plain donut, Janice is tossing desserts into waffle cones, fancy cups, or even rainbow‑coloured bread. It’s a flavor fiesta that feels like a carnival in your mouth.
Tech‑Powered Sweetness with Vertex Ventures SEA
- Janice teamed up with Vertex Ventures SEA to sprinkle a splash of tech into every bite.
- The duo uses digital motion & animation to give each dessert a personality—think dancing cupcakes and twinkling chocolate swirls.
- Morning coffees? Check. Late‑night cravings? Double check.
The Smooth Checkout Dance
Forget the dreary queue! Janice’s mobile checkout page is a seamless groove that keeps the crowd moving faster than a hummingbird. Customers tap, pay, and walk away, leaving the line to flow like a well‑orchestrated playlist.
Why It Works
- Speedy transactions reduce wait times and boost customer smiles.
- Smart tech lets Janice track demand trends in real time—no more last‑minute pizza shortages.
- It keeps the vibe lively: more energy, less hassle.
All in all, Janice is creating a sweet ecosystem that’s fun, fast, and flavor‑full. Whether you’re over in a waffle cone or snacking through rainbow bread, you’re guaranteed to leave with a grin and a story to brag about.
Why ice cream?
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S: A Flavor Wonderland for All Ages
Janice Wong’s Sweet Dream
Ever since she was a kid, Janice Wong thought ice cream was the ultimate ticket to fun and indulgence. She’d scooped her way through childhood, chasing swirls of joy that felt as bright as fireworks.
That spark led her to build Softhaus, a place where every scoop is an invitation to imagine, create, and enjoy. It’s not just about ice cream; it’s about bringing back the carefree feels of being a kid—even if you’re 40, 50 or 60.
The Core of Softhaus
- All‑Inclusive Flavor Play – From classic vanilla to daring caramel sea salt, there’s a flavor for every mood.
- Crafted with Heart – Janice’s hand‑crafted approach means each swirl is topped with her unique love.
- Family‑Friendly Vibes – Everyone from toddlers to grandparents can have a scoop, share a laugh, and taste the nostalgia.
- Creative Freedom – Feel free to tweak toppings, switch flavors, and design your own personal masterpiece.
Why Softhaus Matters
For the adults who crave that simple pleasure they lost in the chaos of adulthood, Softhaus offers a crunchy reminder that a spoonful of cream can change your whole day. It’s a gentle nudge to reconnect with joy and celebrate the sweet moments that make life richer.
So next time you’re craving that classic dessert, remember: Softhaus isn’t just about dessert—it’s about reviving your inner child and sharing a slice of happiness with everyone around you.
The first time you had ice cream?
Janice Wong’s Sweet Journey
Born and raised in Japan, Janice Wong’s first taste of ice cream was a memory she still cherishes. She’s been spreading her love for Hokkaido’s milk ice cream ever since—and that creamy, dreamy delight has become a staple in her culinary vibe.
Why Hokkaido’s Cream Stole Her Heart
- Silky Smoothness: Each scoop feels like a gentle hug from a cloud.
- Pure Milk Flavor: Nothing but the clean, honest taste of fresh dairy—pure bliss!
- Regional Pride: The spotlight on Hokkaido’s high‑quality milk showcases the region’s unmatched farming tradition.
- Versatility: From classic vanilla to adventurous matcha, it pairs fantastically with any topping.
A Quick Fun Fact
Did you know that Japan’s love for unique dessert flavors goes hand‑in‑hand with its meticulous approach to milk production? Janice’s favorite kind of ice cream is a testament to that tradition.
Get Ready for Something New!
Oh, and keep your calendars open because Janice/Wong is rolling out a whimsical new ice cream concept this August—talk about a sweet countdown!
What was the name Softhaus inspired by?

Janice Wong & the Quest for the Perfect Sweet Spot
From Softhouse to Pophouse and Back
Picture this: two team members staring at a whiteboard with frantic enthusiasm, swapping “Softhouse” and “Pophouse” like a game of name‑drama. It was the mid‑morning coffee rush that finally settled the score.
- Softhouse – sounds cuddly, but the “house” bit made it feel more like a cozy cottage than a bustling dessert hub.
- Pophouse – trendy, a little trendy, but it didn’t capture the creamy essence Janice wanted.
Why Softhaus Won the Day
Janice, our flavor mastermind, claimed that Softhaus was the ultimate sweet‑spot for the mission we were on. The name does a double‑tap on two things:
- Soft: It mirrors the spoon‑full, velvety texture we pour into every cone.
- Haus (German for house): It hints at a playful café lingo, a space where guests can mix their own desserts and snack in bliss.
In Plain English
So, the next time you see the name Softhaus, remember it isn’t just a title – it’s an invitation to become part of the dessert adventure we’re building.
Softhaus offers 16 flavours. What was the toughest to create?
Janice Wong’s Mission to Make Ice Cream Inclusive
Ever wondered who’s quietly rewriting the ice‑cream rule‑book? Meet Janice Wong, the scoop‑in‑the‑midst maven who’s been busy adding a dash of inclusivity to every swirl.
New Menu, New Moods
With a bold flourish, Janice has introduced eight keto‑friendly flavors and seven plant‑based delights. Because, let’s face it, a lot of ice cream has been built on a “high sugar, high fat” diet. She’s flipping that script.
The Keto Puzzle
- “Keto isn’t exactly an ice cream typical. It’s sugar‑free, low‑carb, and sometimes a nightmare in taste.”
- Janice’s equity mission brought in the best: Roasted Pistachio.
Roasted Pistachio: A Quiet Hero
Imagine a globe‑traveler’s love for earthy nuts, now elevated into an understated, yet bold, slab. The flavor had to be so sweet yet so sugar‑substituted that the result didn’t feel like a sugar pill. She cried, “We cracked the code!”
Why This Matters
She’s not just designing ice cream; she’s making it a experience for those who want a guilt‑free indulgence. The meticulous knack in rock‑solid pistachio doesn’t help her brag less.
Speaking from the Mouth
“It was a challenge with our brilliant crew, but we nailed it. I’m over the moon (and the super‑sweet, nutty clouds) waiting for you to taste this perfect treat!”
Grab a cone and taste a future where flavor and health go hand‑in‑hand – all thanks to your chef, Janice.
How else do you try to make Softhaus different from other ice cream concepts?

Janice Wong & Softhaus: The Scoop on Ethical Ice Cream
At Softhaus, Janice Wong doesn’t just sprinkle sugar and churn—it pours heart into every scoop. She says the secret sauce isn’t just the creamy texture, but the ingredients she’s hand‑picked with care.
From Colombia, With Love
The chocolate is 100% Colombian, and that’s not a random cherry‑pick; it’s a pledge to fair trade. The same principle runs though the vanilla and coffee—single‑origin herbs and spices that sing a different flavor story each time.
Why “Single‑Origin” Matters
- Farmers get a fairer price, so their families can thrive.
- The process stays transparent—no mystery about where your taste buds are being whisked.
- Every bite delivers nuanced, unmistakable flavors that ordinary mixes can’t match.
In short, Janice Wong is turning ice cream into a conscious celebration—one scoop at a time.
Finally, best way to enjoy ice cream?
Janice Wong’s Sweet Shop Heart
When asked about her dessert hierarchy, Janice Wong shrugged and said, “I’m not picky—just craving that creamy scoop.” She’s all about indulging in ice cream, whatever the flavor. Because, let’s face it, who can resist a velvety bite that melts the boredom away?
Haji Lane’s New Keto‑Friendly Spot
If you’re on a low‑carb mission but still want that chocolatey bliss, check out the fresh cafe rolling out in Haji Lane. Their gelatos are keto‑ready and safe for diabetics, served in a unique pandan leaf-wrapped cone that feels as fancy as a sushi roll.
- Low‑carb sweetness available – no sugar spikes, just pure delight.
- Diabetic‑safe – great for those logging daily glucose.
- Food‑fun factor – the leaf‑wrapped cones add a playful twist.
So whether it’s a classic spoonful for Janice’s craving or a creative keto treat for your diet, Haji Lane’s newest eatery is ready to serve up happiness on a plate (or in a leaf!).
