McLaren Celebrates Queen Elizabeth II’s Platinum Jubilee with a Dazzling New Finish
In a move that’s as regal as it is radical, McLaren has rolled out a custom Platinum Jubilee paint and a matching badge to honor Her Majesty’s 70‑year reign. It’s a nod to tradition and an eye‑catcher for car lovers everywhere.
Why the Platinum Finish?
When the Queen opened McLaren’s global headquarters in Woking, the car giant was already dreaming of a tribute. Eight years later, they unveiled a paint that whispers “silver majestic” under every light. Developed in a meticulous eight‑day sprint, the coating survived tests of durability and sheen, ensuring each car glistens without giving up on performance.
The Badge That Says “Cheers, Queen!”
McLaren Special Operations designed a sleek badge that mirrors the paint’s luster. Together, they create a one‑of‑a‑kind look that fits perfectly on the brand’s latest masterpiece.
All of This on the McLaren Artura
To showcase the new look, McLaren chose the Artura, a high‑performance hybrid supercar. The Artura not only boasts blistering speed, but also becomes the canvas for this celebratory paintjob.
- Custom “Platinum Jubilee” finish catering to every light condition
- Badge inspired by the same materials, reflecting the brand’s precision
- Complete rollout on an Artura, a symbol of power and environmental consciousness
- Durability tested in eight days of rigorous trials
McLaren’s homage to the Queen proves that automotive luxury can also be a slice of history—glorious, enduring, and ready to turn heads on winding roads. And hey, if you ask the car’s engine, it’ll say it feels like a royal fanfare.