Netflix Takes a Leap Into Gaming
Netflix isn’t just about binge‑watching the latest hit show or a cinematic masterpiece; now it’s also aiming to be the ultimate playground for gamers.
What’s Brewing in the App?
Leanne Loombe, the new head of External Game Development, tells us that Netflix’s game list is still in its infancy. With 28 titles already and a goal to double that to 50 games by year’s end, the platform is racing to prove that every subscriber can find something to keep their thumbs busy.
Her bill of goods is simple: every member, no matter where they’re from and what they like, deserves a game that clicks with them.
Inside the Game‑Making Machine
Netflix’s strategy is two‑fold. First‑party studios get the luxury of longer production timelines, while external partners—think Ubisoft—steer the ship with proven IPs that can be quick to market.
- Valiant Hearts (sequel coming soon)
- The Mighty Quest for Epic Loot (roguish spin‑off)
- Mobile Assassin’s Creed (Netflix exclusive)
By teaming up, they can launch three different games that hit different audiences—thrilled about that variety? We hear you.
Why the No‑Ads, No‑Monetisation Promise?
Leanne is all about letting developers focus on great gameplay without the fuss of revenue stalls. “Mobile free‑to‑play is a craft that pressures monetisation speeds, but we’re talking pure creative freedom here.” That is to say, the only thing that matters is creating a game that’s fun from the get‑go.
Borrowing from Netflix’s Story‑Telling Power
Not just any titles—future games will lean on Netflix’s giant catalog of IPs. Think Hextech Mayhem or the soon‑to‑be‑revealed The Queen’s Gambit game. Picture that: your favorite show starring a hero you can actually level up.
The Real Hurdle: Hooking Subscriptions into Play
Even with 200 million+ subscribers, the tricky part is getting them to actually play. “We’re laying the foundation, figuring out the best play‑through routes,” Loombe says. “We’ve got big plans coming soon.”
More Options, More Fun
Netflix’s gaming expansion is its “another way to enrich your entertainment basket.” It’s a natural next step—if a platform can pause a revolution, it can also host an epic gameplay odyssey. Your next scrolling break? Maybe you’ll hit the gamepad instead of the next episode.
So, plan to press pause, play a dungeon crawl, or revisit that trap‑filled adventure. And remember, dear viewers: every hard‑earned level deserves a coffee break.
Original source: Geek Culture
