Apple’s New Ride & Nissan’s Possible Partner‑ship
In the hustle of automobility, it looks like Apple’s next big playground could be on wheels. A recent whisper from the Wall Street Journal gives us the inside scoop: Nissan’s top brass is ready to hop aboard with Apple.
What Nissan’s CEO has to say
During a quarterly earnings call, CEO Makoto Uchida threw down the gauntlet. He said the company needs to “take new initiatives” and that they’re keen on teaming up with “companies that are knowledgeable, with good experience, through partnership and collaboration.” Sounds like he’s counting on Apple’s tech wizardry to give Nissan the final edge.
Industry chatter & speculation
- Equity analyst alert: Nissan is “the most likely candidate to be in serious discussions with Apple,” says a market expert. The reasoning? Nissan’s bold moves in the U.S. market over the last few years put a spotlight on them.
- Nikkei’s take: Apple’s road trip already involved six auto giants – Nissan included.
- Red vs Green: Hyundai and Kia, meanwhile, have officially clarified that they’re not in talks with Apple for a fully autonomous electric vehicle, posting no‑caveats in their regulatory filings.
Timing matters
Apple’s rumored first‑generation car is whispered to be fully autonomous, setting the tone for the next generation of GPS‑powered, self‑learning cars. If Nissan and Apple do click, it could mean a very mobile Apple Vision.
With technology giants and auto powerhouses dancing around, the synergy that could ignite a new era of cars might just be a phone call away.
Source: Hardware Zone
