Tea Lovers Get a New Splash of Flavor: TaiGai Arrives in Singapore
Those who hate the same old tea routine will have their eardrums blown by a fresh splash of milk‑cheese crown—the buzz that’s taking Singapore by storm.
Where It All Began
- Originated in Shenzhen, China in 2015.
- Named after Taiwan (Tai) and the creamy wonder atop the brew (Gai).
- More than 60 flagship shops in China already boast their frothy tops.
First Overseas Stop—Nex Shopping Centre, Serangoon
On Wednesday, 5 Sep, the first TaiGai shop opened its doors at Nex Centre. It’s ready to serve Singapore’s curious coffee‑centric crowds with a Milky Kiss and a fruity twist.
What Sets TaiGai Apart?
Think milk + cheese + fruit all on top of a base of premium tea. Some competitors jack up the milk or the cheese, but TaiGai steps it up by melting fruit flavors into the crown.
Future Plans
- By year’s end, aims to open seven more stores in the city.
- Two additional branches slated for Thailand in 2019.
- Runs under BTG‑Pindao Venture: a joint venture between Together Inc. (90 % ownership) and Shenzhen Pindao.
Why It Matters to Singaporeans
“There’s a craze for novelty teas in Singapore,” says Henry Chu, CEO of BreadTalk Group. “We’re thrilled to bring TaiGai’s iconic drinks—Milky Kiss and Fruity Milky Kiss—and we’re confident they’ll win both hearts and taste buds.”
Ready to taste the revolution? Look for TaiGai in your local mall and prepare for an unforgettable, milky‑cheesy, fruity experience that’s bound to turn your tea-loving life into a flavor adventure.
