Adidas Investigates Kanye West’s Alleged Misbehaviour
What’s the Scoop?
Adidas has kicked off a check‑in after an anonymous note surfaced, accusing the music icon (now Ye) of nasty nonsense around the office.
The motive? A teeny‑tiny letter that dipped into the details of Ye’s alleged questionable actions towards staff and future hires.
The Background
Last month, the German sportswear giant broke up with Kanye after a string of headline‑making controversies.
Rolling Stone rolled out a dossier describing a stream of incidents where Ye allegedly did funky things to people working for his brand, Yeezy, and for Adidas.
More than 24 former crew members spilled the beans in the report, which fed a fresh letter directed at Adidas.
The Letter’s Claim
According to the document, a mobile of senior managers supposedly knowed about Ye’s misbehaviour, but chose to ignore it—calling it a “blind eye” and effectively turning off their ethics radar.
Adidas’ Take
“We’re not sure whether the claims are solid,” an Adidas voice said to Reuters, while adding that the company is “taking everything seriously.”“That’s why we’re launching an independent investigation right now.”
The Reactions
Union Investment (owner of a 0.76 % share) demanded clarity. Janne Werning, head of ESG Capital Markets & Stewardship, said Adidas must spell out when the board first learned of the allegations.
Ye was not reachable for comment during the first briefing.
The Financial Times was the first to break the news last Thursday.
Added Context: Ye’s Recent Antics
The superstar has dropped big‑name corporate deals and taken out on other celebrities over the past few months.
Twitter & Instagram pulled back his accounts, deleting posts that sparked accusations of antisemitism.
Bottom Line
Adidas is dialing the question mark “on,” not “off” after an employee’s big letter. The brand’s internal audit will soon clear the air or throw more light on the allegations.
Stay tuned—this story is still unfolding.*
